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Credit union analytics comes of age: 9 essential guidelines

first_imgA fascinating new report by McKinsey & Company highlights that credit unions can drive organizational value by creating an analytics culture.The report recognizes that financial services analytics has reached a point where marketing was in the 1970’s for the banking sector. Prior to that time, sales and marketing initiatives for credit unions and banks were rare. In 2017, a credit union would find it difficult to survive without some level of marketing effort.Credit unions today are beginning to acknowledge the potential benefits of analytics. Some brave pioneers in the industry have already gained experience in this area. Now, analytics is poised to be a mainstream activity. To this point the authors admonish credit unions and banks to, “establish analytics as a business discipline”. The implication is organizations must make a serious commitment to building an analytics culture.What can a credit union do to support such a commitment? The report lists 10 essential guidelines. continue reading » 14SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img read more

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Lukaku wants ‘more respect’ for goalscoring record

first_img0Shares0000Manchester United’s Belgian striker Romelu Lukaku wants more respect after leading a 2-1 win over Chgelsea this weekend © AFP / Oli SCARFFLONDON, United Kingdom, Feb 26 – Manchester United striker Romelu Lukaku says he deserves “more respect” for his goalscoring record, hitting back at critics who have highlighted his lack of goals against the Premier League’s top clubs.The 24-year-old scored a goal and set up Jesse Lingard’s winner in a 2-1 victory against Chelsea Old Trafford on Sunday that lifted Jose Mourinho’s side back into second place in the Premier League. “That’s the situation around me,” Lukaku said, after scoring his first league goal for United against a side currently in the top eight.“I just need to keep working hard. I think I have got a nice record. I’ve scored a lot this season and I just want to keep going.”“You expect a bit more respect but it’s the situation we’re in,” he told Britain’s Press Association. “I don’t listen to it. I just want to improve and show the people what I can do on the pitch.”Lukaku, who has scored 22 goals in all competitions for United this season, is two goals away from joining 27 other players to score 100 Premier League goals.The Belgian relishes the pressure that comes with “playing for the biggest club in the world” and does not regret spurning the chance to return to Chelsea last year.“No, no, no,” said the former Everton player. “When I make a choice it’s with my head and my heart. I made the right choice for me.“As you can see, I’m in a good situation. I’m with a manager and players who push me every day. The challenge is there to win and it’s something that I wanted.”0Shares0000(Visited 1 times, 1 visits today)last_img read more

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